Top 6 trends to watch in mobile app development for 2017

1 # Location-based services (LBS) to continue its rise 

With the availability and ease of use of GPS on all mobile devices today, location-based services (LBS) will begin to evolve further and give users real-time information or deals based on their whereabouts. Several key areas where LBS can be implemented and put to good use are indoor mapping, location-specific payment portals, retail offers, security features, navigation, travel and tourism and more. Leading tech giants have recently made huge purchases in the LBS space, and Beacon technology is also becoming increasingly popular. Since the service drains battery pretty fast, hardware advancements in this particular area can also enable developers and businesses to flourish in 2017.

2 # Integration of Augmented Reality (AR) into utility apps

Apps that use Augmented Reality (AR) have long been viewed as gimmicky for promotional purposes. But over time, a greater number of apps have started putting AR to more useful tasks as well. With the addition of wearables into the picture, AR tools can be used more effectively and productively than ever before. In that context, recognition of words or phrases is something that can be capitalised upon in messenger apps and the like. If someone sends a video, text, or audio with a particular catchphrase, a related actionable item can pop-up. For instance, detection of the word “cab” can open a taxi sharing app; detection of the word “coffee” can open a calendar request notifications. Other integrations such as social media syncing, location tracking, product links and more can also be made use of.

3 # Android Instant Apps to become a common trend

Google recently announced its Instant Apps feature that delivers exactly what it promises – it enables Android apps to run instantly. Such enabled apps do not require to be downloaded or installed and can be run with just a single tap. This “run-only-as-you-need” concept could change the app industry. Imagine conducting a search and then having a related app turning up on the results page that can be run instantly without installation. No need to wait for it to download, no need to use data to install it and best of all, no usage of precious memory space on the phone to store it. Such apps are generally preview versions though with a few advanced features missing, but they are perfect for quick insight and experience.

4 # Embedded AI within apps to become a norm

Imagine a picture that changes dynamically according to your mood or situations. With more developers enabling machine learning and AI into their apps, the implications of this can have a huge impact on the way in which the industry works. While photo filters are relatively easier to create, developers could soon start devising innovative ways in which self-learning apps could customise what they display to users based on their personal preferences or location-specific data. Also known as Neural Networks, such services can soon shift from data centres to everyday devices such as cameras, phones and IoT-enabled devices.

5 # IoT app integrations to continue unchallenged 

The IoT industry is in the midst of a major boom right now, and apps that cater to IoT and integrate the best will ride the wave the strongest. Companies in the fields of health, education, security, smart homes, automobiles and more have all started experimenting and integrating with IoT advancements so keeping that in mind during the development of apps will be a good move in 2017. For developers, such integrations will involve the usage of complex mobile platforms and enterprise backend infrastructure that can communicate and share data between all devices. Data analytics also becomes key here since all the data that is stored and shared needs to be accessed easily and efficiently.

6 # Application security to be more important than ever before 

The security of a smartphone has become more crucial than ever because of the sensitivity and sheer quantity of user data on it in the form of access that it has to other accounts and contacts. Surprisingly, a large number of people still do not take smartphone security as seriously as they should, and this is a huge concern for app developers as well. Apps with in-built security features can make a huge difference here and should be prioritised, either at the API level or with a simple code to access the app itself.

Additionally, coding for Apple’s iOS is now moving from Objective C to Apple’s own programming language, Swift. More developers are sure to adopt the use of this platform and this will be a game changer for many developers due to its ability to provide a better user experience and better features.

At the end of the day though, providing a premium and smooth user experience is the key for all apps to succeed, especially in 2017. Design skills and understanding the customer has become a priority for the best mobile app developers and remain at the heart of any trends that leave their mark. Rich media including rich images, videos, and audio that make apps better and more memorable are becoming crucial. Here’s to seeing some truly groundbreaking apps come our way in 2017 in a burgeoning market space.

Mobile app development gets smarter in 2017

In the early days of smartphones, the first enterprise mobile apps were often simple informational apps in public apps stores designed for a company’s end customers. Since then, many organizations have evolved to developing custom apps that streamline, automate or reinvent customer-facing and employee-centric business processes. As organizations try to cope with the ever-increasing demand from the business for more apps, we see the emergence of rapid development tools that empower the citizen developer and enable the business to move forward with their initiatives.

The pace of change is unrelenting and mobile is increasingly seen as less of a standalone app project and more integral to a wider digital initiative that spans the Internet of Things (IoT), business process management, data analytics, augmented reality, and more. New areas that are gaining attention and we think will grow in 2017 are ambient intelligence (AmI) and artificial intelligence (AI).

Mobile is getting smarter

While mobile apps continue to be a prime focus for the enterprise, there is an increasing interest (some might say hype) around artificial intelligence (AI) with chatbots and Personal Digital Assistants (think Siri, Cortana, Alexa and Google) being the latest tech craze, driven by the leading technology companies like Google, Amazon and Facebook. Artificial intelligence, by definition, is intelligence exhibited by machines to display them as rational agents that can perceive their surroundings and make decisions. A rational agent defined by humans would be a computer that can realistically simulate human communication. AI is becoming a reality as technological advancements in natural language processing, big data, mobile, sensors, and cloud come together in a perfect storm.    

At the same time, the term ambient intelligence is gaining momentum. A TechCrunch article this year described ambient intelligence (AmI): “Ambient intelligence is born of digital interconnectedness to produce information and services that enhance our lives. This is enabled by the dynamic combination of mobile computing platforms, the cloud and big data, neural networks and deep learning using graphics processing units (GPUs) to produce artificial intelligence (AI).”

One example of ambient intelligence is a smart building that can respond and learn from human behavior through the combination of advanced sensors and mobile devices that interpret human actions (location, facial images, temperature, etc.). Early examples of ambient intelligence are smart building systems that respond to the presence of people and their environment switching heating and lighting accordingly.

What enterprises need to know for 2017

2017 will see an increase in both the hype and the application of chatbots, especially in consumer-facing scenarios where “chat” offers a voice-controlled user interface. These so-called bots and personal digital assistants will play a bigger role in making apps more user-friendly, but more importantly, they will provide greater utility as we continue down the road of technology disruption in the enterprise.

While AI and AmI are hot topics that will continue to consume some mindshare among businesses in 2017, their use is still very much targeted at consumer-facing applications. To date, these technologies haven’t had much application in employee-facing processes, but that is yet to come. The path that AI/AmI will take is likely to follow that of mobile apps where initial experimentation will be around consumer-facing applications with basic features and simple integration. This will then evolve toward more complex applications that integrate with multiple data sources and extend to other internal business and employee workflows.

Likewise, the challenges that face AI may somewhat mirror those of mobile – i.e. security, adoption, usage, performance, integration, and data management. The pace of change will demand even greater speed of development and delivery that can be supported by platform technologies based on cloud native application development, microservices architectures, agile and user-centric processes, and modern technologies that support agility and scaling.

So although AI may grow in mindshare going into 2017, we don’t anticipate it being a significant business initiative for all but a small fraction of companies. For most companies, there is still a lot of work to be done in transforming their IT organizations for a digital, rapidly-evolving market and dealing with more tactical issues such as securing mobile access to data, backend integration of apps with legacy systems, implementing API-based architectures, and adopting agile development methods.

Multiple surveys reveal that while the majority of organizations have implemented a mobile app strategy, they still are not creating and deploying the volume of apps that would be expected. A recent survey sponsored by Red Hat among healthcare organizations in the United States and Europe showed that even in very large organizations with more than 7,500 employees, the average number of mobile apps created to date is only 19. That’s pretty low considering the opportunities that mobile apps can provide to enhance customer engagement and drive internal productivity. Can such businesses add AI projects to their digital strategy? Maybe, but they need to tackle some of the remaining challenges that they face in mobile app development and apply the learnings to adopting chatbots. 

Mobile Apps Development Company In Mumbai Explains 5 Mistakes That Can Destroy Your Mobile App

renowned mobile apps development company in Mumbai puts it “app development is not a kid’s play”. If you are just venturing into setting up your new business then the next step probably is to get your customers to come in close contact with you. Apart from the regular marketing efforts these days, the one thing that really works is setting up a mobile application which can be used to establish a strong customer interaction.

However, the lack of proper information at times makes us commit mistakes while getting the same developed. Mentioned below are some very common but serious mistakes that can totally ruin your mobile app development for a start-up process.

• Platform considerations

IOS, Android or windows. which is the best platform you would like to place your app in?  Most developers face this question at the beginning stage of development however they fail to analyze all the options available. While some developers would choose the iOS app development just because they believe that monetization would be faster that way.

There are a lot of factors which need to be considered before taking a call. One important consideration could be the market that you wish to target. While iOS is popular in the USA, android app services are supposed to have a wider global reach. Think of every possible alternative. A failure to do so can severely affect your reach. In case still in doubt, outsource mobile application development services can be the right way to go about getting the same done.

• Mobile apps development company in Mumbai says make efforts to sell your app

At times, we feel that once our application development for mobile has been done, our work is complete. You must understand that there are thousands of competitors already established in the market and just tossing yours in there would not make much difference. It is better to have a comprehensive plan which can help you increase your visibility else your app will most likely disappear pretty soon.

Firstly, however identify your target niche and find out if you wish to aim it at a small audience or want a global reach. Make sure that you know what problems plague the market at that time and how you can portray your app creation as a solution for the same. There are multiple software’s available who give us an insight into the trends and consumer demand. Use them to know what works and how you can modify your app to make it an instant success. Professional mobile apps development companies can give more ideas on how to do the same.

• Not outsourcing beta testing of app

You may probably believe why to hire a beta tester when we can do the same on our own. However, the truth remains that taking external beta testing help provides valuable insights into the issues facing your hybrid app development and ways you can rectify them. It is not only the bugs that would come into the limelight after the beta testing. Some of the ideas received can let you know the details which you probably missed out while doing the development.

For example, your product placement might be hampering the viewing process. Or probably the advertisements are causing your application to stop midway. Since you have designed the app that way it is probably difficult for you to note these small-time errors but others can surely help you do that. The more the people who beta test your app the more is the chance of your app getting accepted the moment it enters the fray. Outsource mobile app services to an external agency and simplify this work for you.

• Considering your app as a small website

A mobile app is vastly different from your website and there should be no other thoughts on the same. There is a difference in size, functionality, and scope as well. Most people, however, think that the app should have the same functions as the website else there seems to be something wrong with it. However, the apps are much easier to access, have intuitive interfaces and most importantly are customizable to your requirement. Responsive web designs have ensured that even websites offer the users an experience worth cherishing but for an app, you are provided with much more options to explore.

To get your affordable mobile app developments to provide best results make your app unique and then only devise plans to enter the market. This will increase your scope of getting the immediate success that you were hoping for. Contacting a mobile app development agency would make sure that you get the best design which focuses on the USP of your service. In case you are looking for a reliable Mobile App Development Company in Mumbai searching on the internet can be a big help.

• Mobile apps development company Mumbai wants to focus on monetization part

It is going to be tough to understand how monetization of your mobile app business works. In the sense taking a decision on whether it should be subscription based or a free app with the option of in-app purchasing is the call that you have to take.  Developing apps for small businesses require that you do your research well. You can also leave both and opt for an app with advertising options. There can be vast combinations that you can think of but the final decision is definitely going to be tough.

However, you will get ample time to take your call. You can explore all possibilities in the mobile app builder stage itself. Go through all the apps already existing in the same market as yours and figure out ways in which they are monetizing. You can also take help from app rating websites to find which ones are topping the chart in your segment and how they are making money. Trust an apps developer to give you critical info on the same.

Mobile app development is slowly becoming one of the fastest methods to get in touch with your target customers. However, the development of an app is a slightly complicated matter and not taking care of the above pointers can have a grave impact on its progress. Entrust the services of app development onto trustworthy and reliable service providers. Search on the internet with details like Mobile apps development company Mumbai to get linked to the best in the industry.

5 Best Mobile App Development Companies For Small Businesses in India

In order to rapidly innovate and remain competitive in a mobile society, an organization must have a comprehensive mobile app development platform for its business.

Now a day, consumer spend most of their time on the mobile apps be it is shopping, playing games, scheduling appointments. Business owners are getting wise and developing mobile apps to make their business more successful.  Mobile apps carry huge potential in getting desired kind of limelight along with boosting sales. But is this a smart move for the small business entrepreneurs? Especially, with the budget constraint it is less likely that start-up business owners will be interested to have mobile apps for their small business.

Mobile Apps open new business opportunities

• Android
• Windows
• iOS

The technologies it uses widely are: WordPress, Magento, PHP, .Net, C#, JAVA etc.

Apart from mobile app development it also offers:

• Web solutions
• Product engineering
• UI/UX desig

Innovins  is pleased to recommend InnoApps as it has an excellent reputation for timely completion of its mobile app development projects. The services are affordable and known to offer customized service in mobile app development suiting the client’s requirements.

Xperia Technologies service provider from New Delhi/Noida

XPERIA TECHNOLOGIES is one of the leading IT company in Delhi NCR which totally believe in customer satisfaction. Xperia Technologies is the largest privately held provider of IT Services, enterprise learning services, software and Web Development solutions for information technology (IT) and management professionals. Xperia Technologies provide end-to-end learning services and solutions that create a quantifiable path to improve performance and increase knowledge for enterprise customers across India.

The services offered by Xperia Technologies are:

• E-commerce services
• Website designing services
• Domain and hosting services
• Website development services
• Cloud services
• Digital marketing services
• Mobile app development services

Innovins believes in offering the best of the best to the SMEs and Xperia Technologies seems to be one coming under this category. From the time Xperia started the company, we have been impressed with its drive, determination and tenaciousness. Xperia has got very talented team and we are pleased to recommend them to the businesses who are looking forward to build mobile apps for their business.

 Mobinius – Mobile app development services from Bengaluru

Top 7 Things To Consider Before Choosing Mobile Application Development Service

How to choose a right mobile application service? You are a newbie entrepreneur and have no idea about how your mobile app should be. Surely you will need a mobile application development company/service provider to guide you from this dilemma. But, before you sit and have a word with your mobile app development service provider you need to choose the best of all – which is affordable, reliable and have a good reputation in the market.

Choosing the right mobile application development service provider for the creation of your mobile application plays a major role in creating out of the box mobile applications that provide enlightened customer experiences. Only the development companies with the required tools, skill, expertise, intellect and creativity can build the mobile application desired by you. This article intends to help by pointing out the top 7 considerations you must be aware of when choosing the right mobile application platform that will address the unique needs of your organization.

1. Have a road map ready when sitting with your mobile app development service provider

You can’t release new incremental versions of an app every week like you do with your website, so make sure you create an app road-map that clearly identifies and prioritizes future functionality. Plan to release new versions approximately every 6 months, but try to avoid doing releases more regularly than this as your users will get annoyed if they are always installing a new version of your app. If your app is a success, your execs will be pushing you to accelerate the road map

2. Are your mobile development service provider going to help you with online marketing?

As a small business or non-profit, you may not have a marketing team behind your efforts to grow your business. Just keep in mind, that not every web designer or developer understands online marketing techniques. A good web design firm will do more than give you a great looking site, they will help you brainstorm ideas and create an online marketing plan with your organization’s website at the center.

3. Area of expertise of your mobile development service provider

It is a fact that not all web hosts are right for all different kinds of customers. Some offer great packages but don’t have solutions that are good for growing businesses. Look into a company’s area of expertise before you buy, and go with one that understands your particular needs as a customer. You can find reviews and recommendations on the Web, and many of these will talk about a particular company’s strengths and weaknesses.

4. Application Support And Management offered by mobile development service provider

In today’s environment businesses are highly dependent on IT systems for day to day operations. As your business starts to evolve , applications will need regular up-gradation to support the growing business scenarios, also depending upon the nature and the sensitivity of the content , features and services to be integrated in your mobile application, an organization needs to adopt various levels of security measures.

5. Services to be integrated by mobile app development service provider

A mobile application development services can provide you with a wide range of features and services to be integrated in your app. It is vital for any organization to take into account the services to be deployed in your app, in addition to this an organization should highly consider the development companies which can provide with a broad range of attributes to be integrated in your app.
If an app is desired to perform as a promotional tool, social media integration can be of great use but if your app aims to be an e-commerce platform, a payment gateway integration becomes necessary.

6. Maintenance service provided by mobile development service provider

A development company that provides the customers with pleasing and satisfying products and services are able to get convincing and potent commendations from their clients. Commendations offer a broader view of the honesty, integrity , appreciation of quality and services of the developers, Which help an organization to zero in on the right development company who can build the application excellently in a stipulated time.

7. Are the price competitive offered by the mobile application development service provider?

This is the aspect most of us will look at first when choosing a mobile application service provider; however, it shouldn’t be the deciding factor. When you see price differences it’s helpful to remember the old maxim that we get what we pay for. Jumping on the cheapest offer you see isn’t necessarily the best idea, especially if you rely on your site to make money.  Take a closer look at the features that each host provides, and then compare prices.

Now that you have figured out things to consider when you are sitting with your mobile application development service provider, but before that you will need to choose the best service provider for your business….here are some of the top trusted mobile application development service providers:

Inoapps India, is an international IT services company, specializing in mobility, cloud enabled solutions and services for various enterprises. Their proven and readily available solution stack enables enterprises with time-to-market advantage and platform independence. Their cloud-ready solutions enable enterprises to rapidly deploy services with ease and at low cost of ownership.

5 Advantages of Custom Android App Development

The android app development platform is a great choice, if you are not going for cross-platform app development. They have many advantages that other platforms can’t offer. This platform allows you to develop feature-rich applications with great functionality and usability. Android, as an open source operating system is used by the majority of mobile phone manufacturers to power their devices. This creates tremendous business opportunities and augments growth. Most of the off-the-shelf applications available today are highly customizable products. Yet, custom android app development is gaining so much importance.

Let’s see some of the advantages that are characteristic of custom apps alone.

Android Apps Offer Perfect Solution for your Distinctive Needs:

Every business is different, and therefore needs a different solution for their unique business requirements. Packaged products often come with excellent quality and reliability, but they can ultimately be an impediment to your business goals. Readymade products are designed to meet the requirements of a wide range of businesses. It may include many functions and services that you may not find to be useful. As a result of these unnecessary feature assortments, more system resources are used which will eventually slow down the entire process.

Most of the time, packaged app users may find it necessary to adjust and alter their business operations to accommodate the application. A custom application could always prove to be a better solution than standard solutions, no matter how much customizable it is. Tailor-made, innovative and individualized processes gives custom apps the flexibility to suite your businesses’ in-house operations. Also, custom apps can be localized to maximize use and increase productivity.

Custom Apps can Save your Time and Money

App development costs can be highly deceptive. The cost of developing custom android app may or may not be lower than purchasing out-of-the-box solutions. But, it helps to stay on time and on budget during the development period. Readymade apps will not include the costs for installation, customization, data import, training the workforce, and additional support. The long-term benefits of custom made business applications are far better than that of the readymade ones. Another advantage of custom android app development is that you will have to invest only for those specific set of features that you ask for. You can also exclude recurring licensing costs that come with off-the-shelf products, since you own your custom app.

Very Few Complications and Compatibility Issues

As your application is customized and designed from the very beginning in accordance with the end user requirements, it will be quick and easy to use. Very little training will be required as the application is less likely to include elaborate and irrelevant operations. There will be very few complications when you operate it with the business software and applications that you already use. With licensing business applications, it is usual to encounter continuous errors while working with it.

Increased Business Security

Custom applications always give you enhanced security. Your product is exclusively built for your business alone. Other application vendors and users outside your enterprise will not have any clue about the architecture of your application. Hackers often attack the known vulnerabilities in the applications. So business security risks are very high for third party applications

Efficient and Reliable Technical Support

One of the major benefits that come with custom apps is the unparalleled technical support plan that the android app development companies offer. You will get reliable, dedicated support from the team that was directly involved with your product development. The users are promised with quicker and efficient solutions to all the encountered problems.

10 Things to be Noted while Creating the Best Mobile Application

In this fast paced world, the app market is expanding each day and mobile marketing is becoming more competitive. To ensure that the app is seen in such a complex scenario of app system, you need to be very particular about the approach being followed while creating an application.

Firstly, you need to have a great idea and imagination to create a great app. Decide the features to be included in the app and think how it can stay different from apps. It should provide its users benefits including reduced cost, productivity enhancements, new features and improved customer experience.

No app can stay static and be successful within no time, no matter what your industry be. So, think creatively to come out with concrete ideas and plans to better grow your app in the mobile app market.

12 Steps for Mobile App Development

Mobile applications have become the lifeline of Smart phones. They have become so popular that a number of successful businesses are based on mobile app development alone. Lots of such applications generate insane revenue. Instagram, Whatsapp and Snapchat are some of the examples.If you look at the Indian scenario, Snapdeal has shunned their website completely and is going to be exclusively as an app.

In spite of their popularity and revenue opportunity, a lot of businesses are apprehensive about going mobile. Why? Because, they are lost when it comes to actual mobile app development. But mobile application development is not that complex.

Let’s take a look at the steps necessary to develop a mobile app and decide.

1. Define the Objective

Before we start app development, these questions have to be answered –

          • What will your mobile application do?
          • What purpose it will fulfill?
          • How is it going benefit others?

A clear objective is important to begin any task. The objective will keep you focused towards achieving the goal.

2. Understand the Market

One needs to understand the target market segment for the mobile application. One needs to research the market to determine the scope.

 •  Are similar applications available in the market?
•  How will your application be different?
•  Can it attract the customers?
•  What will be the age group of the customers using the app?
•  Is motive of the application revenue generation?
•  How can revenue be maximised?

Answers to these questions will help in determining the usability and the functionality that need to be offered through application.

For example, picture editing apps can serve different purpose. For a casual user, the functionality required will be basic. On the other hand, professional users will expect advance functionality. Hence, understanding the market and the target customer segment can help you decide on:

• What features to be provided?
• Whether app should be free?
• What should be the price?

3. Decide the Platform

Before designing on a mobile application, you need to determine the platform for mobile app development. The development platforms are different for Android, iOS, Windows or Blackberry OS. Based on the chosen OS, development platform has to be configured.

4. Sketch it down

Once you are clear with the objective and completed the market research, designing starts. The developer has to design the structure and the layout. Data flow and screens are determined. The drawing can be drawn for each component. This will act as a reference to start designing the prototype in the next stage.

5. What technology

Next stage is to determine the back-end technology and interfaces. The developer needs to set up servers, determine APIs, identify storage mechanism and think of backup solutions. Also, they have to decide on:

• If database is used to push information then which database to use?
• Which APIs to be used to interface with other applications? etc.

6. Create Prototype

A prototype is designed using the software development toolkit provided by Google, iOS, Microsoft or Blackberry to design the app. In this stage, you give shape to your idea. The screens and flow are designed during this stage.

7. Test The prototype

The prototype needs to be tested before final shape can be given. The app is tested for functionality, usability and security. Any bug is noted down and has to be resolved before it can be published.

8. Give the Final Shape

The final touch up is given to the app. All the identified bugs are resolved. It is to make sure that the app is bug-free when published.

9. Test the same

Testing is an ongoing activity. The final testing is done to verify that previous bugs are resolved and to be sure that there are no new bugs.

10. Release it

The app is finally ready to be released and published in the app store. The app is now available to users to download the app.

11. Promote it

Promotion is an important aspect for the success of any app. Appropriate marketing tools should be used to promote your app so that people come to know about it.

12. Provide updates

Providing updates is as important as development or marketing. Updates are required to resolve newly identified issues. It can also be provided to introduce new features which help in staying competitive. Users look forward for apps which constantly get updates and incorporate new features.

How to Make Your Apps Attractive?

Mobile app development is a necessity whether the business is small or big. If the app is simple and user-friendly, it means more business.

Here are some of the features that make an app attractive-

1. Login feature 

The login feature of an app should be as simple as possible. The “Sign in” should happen with a single click. When looking for a mobile app development, use social media logins like Facebook, Google+ solution to sign into the app (and keep them signed in). There should be a method to retrieve the username or password. There should be an option provided to like, share or comment on the various products or events happening on the app. With these features, one can make the app engaging and attract more users.

2. App Icons 

Eye-catching icons can increase click-through rates. The design should not only be meaningful, but also should be visually appealing to the target users. App icons with an attractive design can increase the possibility of being noticed, and provide users to browse more details of the app. An effective app icon design should have two critical factors, namely beauty, and fast recognizability.

3. Unique Title & Description

Title is a crucial component of your efforts for App Store Optimization. It has a vast impact that if it is effective, then it will increase the number of visitors landing on your app page. Accurate meta descriptions can help improve your click-through rates. The description should ideally be a short summary which includes targeted keywords and facts relevant to the app.

4. Create an Informative and Engaging Video

With millions of apps in the app store, its difficult to stand out and increase the number of downloads for your app. One way to increase the app popularity in app stores is to have a preview video for your app which will help users to understand your app features better.

5. Enable Offline Experience

The fundamental of mobile technology is that it should work everywhere anytime. To provide the best experience, one must not only provide best experience, but also should be fast and responsive even without Wi-Fi and the internet. Some apps that function offline are FeedMe, AccuWeather, Amazon Kindle, TripAdvisor, Google Maps, Pockets etc.

6. UI/UX Designs

UI & UX design are the main factors in an engaging and successful design.. UI or User Interface design is about how an app looks and interacts with a user. UX or User Experience design is how an app feels like from the users point of view. hiring an expert UI/UX designer could do wonders for your app.

7. Animations

A really good animation makes your app user-friendly and attract users. The main logic of having animations in an app is to explain the idea of the app to the audience in a simple way. To stand out different from other apps, include natural -looking animation with real patterns of movement.

8. Choice of Colour

The colour scheme generally depends on the category to which your app belongs. Darker colours are chosen for apps which include more of images and videos. In productivity-based apps basically lighter shades are used. This needs to be discussed with a UI/UX for optimal results.

9. Feedback system

The most important feature a customer looks in an app is an interactive system. A feedback system while developing the app helps in winning the confidence of the user. There are various methods for the same viz. an email, a google form, an IVR system. This can benefit the business on a long term. Incorporating the changes or suggestions given by the user proves the authenticity of the brand. It also promotes that ‘for the business, customer satisfaction is the prime objective.’

10. Customization

A user should be able to customize the app according to different requirements. They should be able to change the font, privacy settings, colour, themes etc. Privacy settings are one of the important features that need to be included. More options should be given to customers to arrange the app according to their tastes, choices and requirements.

11. Simplicity

The simpler an app, easier it is for a customer to use it. One should understand that there is no point using heavy graphics in the app. This will result in making it heavy and sometimes, it may crash, leading to customer dissatisfaction. Users are interested in an app that helps them finish their work in a few minutes rather than colourful, time consuming graphics.

12. Relevancy

The content in an android app development should be rich. It should be able to provide insightful experience to the users. The content should be in accordance with the topic or the usability of the app. It should be unique. It should be able to make your app distinct from others.

13. Speed

This is one factor which cannot be ignored while developing a mobile app. People stop using an app if it takes time to load.

14. Include Analytics

Your app must be able to track the number of users accessing the application. It must give you the details of frequent users and about their experience while using the app. The data will help in developing the app better. It will help in growing your business. Better data collection encourages better functionality and update.

15. Eliminate clicks

There is no point in making customers fill forms with vast information which is not required. The sign in process should be as minimal as possible. Once you have a user on-board, make sure that you eliminate every unnecessary clicks for them so that they get hooked to the app .These things will help you maintain sustainability.

16. It’s your brand

Your app will be the face of your brand. While android app development, make sure that your brand logo, tagline etc. features on every page. The placement of the logo should be justified. For instance, it should not hinder while working on the app. It should be placed aesthetically at a location where it looks appealing.

Do You Believe In These Mobile App Development Myths?

It hasn’t been long since businesses have started realizing that having a mobile app of their own can serve as a great platform for marketing. As a result, lots of the businesses, big and small, have jumped into the bandwagon. But, at the same time, there are lots of myths regarding mobile app development due to which at least some businesses are hesitant to take a step forward and those who already did, are suffering from huge losses.

Here are some of the common myths, you might have come across, about mobile app development:

Myth: Mobile app development steps must be discussed in detail prior to starting it.

Truth: Customers may not have detailed knowledge about mobile app development process. Therefore, they may hesitate to approach mobile app development agencies thinking that all steps must be discussed in detail before the development actually starts. However, the truth is that the developers are creative and talented, and can easily fill in those areas you may not have much knowledge about in the mobile app development process. The tactics used for mobile app development can be discussed in advance. Even if the customer provides details about just the basic requirements, the developers will create the apps that meet the needs of the customers and provide unique user experience to the targeted audience.

Myth: It takes just few days to create a mobile app.

Truth: Mobile app development is not a simple, short term process like what it is generally thought of as. It is an ongoing process that needs to have an infallible strategy to begin with. When you approach a mobile app development company, they may give you an estimate in terms of time and effort. However, you may have the mobile app in your hands way before the estimated time or may be after that. It all depends on the process.

Myth: The mobile app development time depends on the size of the app.

Truth: People generally think that a mobile app that is small in terms of its physical size, like, the one-screen apps, is easy to create. However, the truth is that the mobile apps, irrespective of their size, take months to be built. Also, the integration of a third party plugin/support can add to the development time. From planning a mobile app development strategy to creating a mobile app, it is always a time taking process.

Myth: An aesthetically pleasing app can earn 5 star rating in the app store.

Truth: An app that looks good definitely adds to the ratings in the play store. But, it doesn’t mean that the app’s look is the only factor that contributes to the rating. An app gets a good rating only if it functions smoothly and is error free. The quality of the functioning of an app is equally important as its looks.

Myth: Your job is over once the mobile app development process is completed.

Truth: Remember, your mobile app is just one in a million that serve the same purpose. Therefore, the chances that your app may go unnoticed are high. Just like the development process, it is also important to invest time and resources to promote your app. It’s also important to have a strong marketing strategy so that all the efforts you and the mobile app developers have put into creating the app don’t go down the drain.

Myth: The mobile app development cost is all that matters.

Truth: Your job doesn’t end with creating a mobile app. You’ll have to maintain it if you want your app to stay here for long and for that, you’ll have to invest more money. It is necessary to keep the app free of bugs and other defects and enhanced depending on the technology updates.

Myth: Native apps provide the best experience compared to HTML5 apps

Truth: Every app, whether native, hybrid or mobile web (also termed as HTML5 apps), have their own pros and cons. Though native apps are generally considered to provide best experience, it is not always the best choice. It all depends on the requirements of the users. Also, tools such as Xamarin not only help cross platform development maintain the same levels as that of native app development but also in surpassing it in the near future.

Myth: Great features make an app successful.

Truth: It’s a common sight that companies often get ecstatic about having so many great features in their mobile app. However, the truth is that it’s not the features but the benefit the features provide to the users that decides the success of an app. Therefore, before adding a new feature to your app, ask these questions to yourselves:

•  How will this feature benefit my customers?
•  How will this feature help to solve the user’s problems?
•  How will this feature make things easier for the users?
•  If you don’t find a definite answer for these questions, remember, the feature is not worth it.