Responsive Web Design: An Ultimate Guide to the Future Web Design

What Is Responsive Web Design?

Responsive web design is a term used for coding a website to provide best viewing experience whether viewing on desktop, tablet or phone. A mobile responsive website places its importance on text readability and overall user experience through the simplification of pinching, zooming and scrolling. At innovins we have the best website designers in Mumbai. 

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How it’s Made

A mobile responsive website is carefully built by establishing rules to which modules on a site adhere to. These rules, called breakpoints, are defined within the Custom Style Sheets of the website and represented pixel width ranges that tell the website how to behave on different devices. Every element in a responsively designed site needs to be adjusted – from images, to navigation components, to button size. We are the top most ranking website designing company in Mumbai.

Responsive Web Design: An Ultimate Guide to the Future Web Design:

Advantages Of Responsive Web Design

1.User Experience (UX)

Website adjusts to any screen size, making it a good long-term solution to UX with the current plethora of devices (including mobile/tablet hybrids). Hiding elements which aren’t important for mobile visitors helps to achieve their destination faster.

2.Analytics

One complete view for all the traffic. To get insights on the mobile visitors, create a “mobile-only” segment and note that by default, Google Analytics puts all the tablets under “Mobile” segment.

3.Sharing/Linking

One URL to collect all of the shares, likes, tweets, and inbound links. Contributes to a better user experience as well: have you ever clicked on a link in a tweet just to see a mobile version of a page in your full browser? #badUX

4.SEO

Going with the advantage above, one URL roll up all links, PageRank, Page Authority, etc. However, as Search Engines get smarter at determining the relationships between mobile-optimized pages and desktop pages, this advantage won’t matter. We are the top most ranking web designers in Mumbai.

5.Maintenance

Once your website is responsive, there’s very little maintenance engaged, as opposed to up-keeping a separate mobile site. It is not required to up-keep a user-agent list with all of the up-to-date mobile devices.

Importance Of Responsive Web Design

1.Mobile Usage Is On The Rise

Currently, maximum adults owns a smart phone and which is why all website traffic is from mobile devices. In fact, there are currently more mobile devices on earth then their are people. And every month mobile usage continues to grow, so every month more and more prospects and customers will view your website from a mobile device. If their experience viewing and interacting with your site is poor, they’ll likely have a lower option of your brand, and they’ll also be more likely to visit a competitor’s site.

2.Shopping On Mobile Devices Is Steadily Growing

Online shopping is easier than jumping in the car and driving to the store and it is even easier if you can do it in your best-loved chair, while watching TV. 80% of consumers on a regular basis use their smart-phones to shop online. And 70% of shoppers now use mobile phones while in stores during the holidays. If your products and services aren’t easy to view from a phone, you’re missing out on an opportunity. At innovins we have the best website designer in Mumbai. 

3.Social Media Increases Mobile Visitors

Over 70% of social media consumption now occurs on mobile devices, so sharing links from social media sites like, Facebook, YouTube, Twitter, or Google Plus to your website will mean even more traffic and viewing of your website from mobile devices. So if you have a social marketing strategy and want to provide social sharing of content, get responsive.

4.Responsive Sites Improve Seo Rankings

Responsive development is Google’s suggested approach for mobile web design. Per Google, responsive websites will perform better in search rankings because they provide a better user experience than sites that are not mobile friendly. In addition, Google likes that responsive sites use single URLs vs. different URLs for separate mobile versions of websites. So if you think search optimization (SEO) is important, than your site better be responsive.

5.Responsive Designs Adapt To Multiple Devices Sizes

Want your web design to look great, no matter the device or screen size? Then responsive web design is the way to go. But don’t just think about today with smart-phones and tablets. Think about future with smart watches, and Google Glass, and whatever new devices comes up for internet viewing. Responsive web design and development will work for them too.

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